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Newline Interactive DACH Displays Content to e-commerce Market

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Newline Interactive DACH subsidiary uses Icecat to syndicate its AV product content to its channel partners. Newline Interactive is a manufacturer and seller of presentation software, wireless presentation systems, interactive whiteboards, wall mounts, and mobile stands to our large selection of touchscreen interactive displays. To further develop the AV vertical, Icecat will actively promote Newline Interactive among connected distributors in major EU countries like the United Kingdom.

Free Newline Interactive content

To minimize resellers’ threshold, Newline Interactive product content, including marketing texts, specifications, and videos, is now available for free in the Icecat catalog. Therefore, Newline Interactive invites all its e-commerce partners to collect its standardized content from Icecat free of charge. Retailers can easily download any relevant product data to provide their online visitors with excellent buyer experiences and improve conversion rates.

With Open Icecat, partners get access to Newline Interactive product content and the content of their other brands. Furthermore, they can fully automate the ingestion of product specifications and other digital assets into their e-commerce platforms. Besides, Newline Interactive takes care that the latest product content is available. The content is available in various formats such as XML, JSON, CSV, and also via add-ons to mainstream e-commerce platforms.

Why Join Open Icecat?

As a sponsor, Newline Interactive benefits from unlimited syndication of product content to any channel partner. More importantly, reach is, of course, significant for every brand. Efficient connections to a significant number of resellers and all big marketplaces are already available in Icecat. And, Newline Interactive can increase its online visibility and sales further by cross- and up-selling its products along with popular main products.

Furthermore, Icecat editors can fully unburden a brand’s product managers by creating standardized product datasheets on behalf of Newline Interactive in around 60 popular languages and locales worldwide. This saves a lot of cost and time. Furthermore, only brand-approved product content is published in free Open Icecat. Finally, a complete suite of seamless and cost-effective add-on services is available. It ranges from Shoppable Reviews, a dedicated PIM, Feed Management, Digital Rights Management, to Where-to-Buy solutions.

How to access the data?

If you are a Newline Interactive channel partner, use your Icecat account to download its free product content as well. In case you do not have an account yet, please register online, contact your local Account Manager, or contact us online.